Concept testing surveys

It is simple to obtain precise input from respondents by using an idea-testing survey. You can choose a demographic that would be your ideal consumer segment using an online panel. Then construct a questionnaire that details the information you want to find out about your concept.

Benefits of using Concept testing survey template

  • It is simple to obtain precise input from respondents by using a concept testing survey. 
  • It aids in gaining support for the idea.
  • The questionnaire details the information you want to find out about your concept.
  • The concept testing survey questions in the template are of a very high calibre as a result of the significant customer research that went into their creation.
  • You may greatly improve the concept using the data you get from the concept testing survey questions.

Touchpoints for collecting data

  • You can provide the customers with a QR code of the  concept testing survey at their desk and ask them to fill. 
  • You might ask the customers to complete the concept testing survey at the guidance counter.
  • You can text a thank-you note and the link to your survey to their listed phone number.
  • Customers can receive thank-you emails with incorporated questions from the  concept testing survey.